Published on
July 27, 2010 in
SEO.
Using forums for good links
Though you wouldn’t think it – individuals have already been interacting on the world wide web for a long time before Twitter, Facebook and MySpace came along.
Possibly one of the most common practices of conversation and one that is certainly flourishing these days is the ‘forum’. Forums are essentially discussion boards where individuals might begin a ‘thread’ and other people contribute to it, or maybe simply start a enormous argument about the subject at hand. Simply because of the enormous number of topics in the world and the particular enormous number of people with access to the World wide web, generally there is actually an almost unlimited number of boards of which you could be a part of, several becoming much more popular than others.
Continue reading ‘Using traditional forums to get good quality links.’
Published on
July 27, 2010 in
SEO.
So you want to be number ONE in Google and Yahoo? Search engine optimisation or SEO is the process by which we boost the position of any given website in the search engines. Simple right? Regrettably not! SEO is not for the faint hearted. It demands a superior level of technical expertise, the usage of complex tools and then the evaluation and implementation of the results those tools provide.
The idea behind search engine optimisation is always to bring a substantial amount of website visitors to your website. This is a well planned strategy based on certain key words and key phrases with respect to the needs of your respective company.
Continue reading ‘So why Search engine optimization?’
The use of keywords and phrases is the most important aspect of effective search engine optimization, otherwise known as SEO. Having a good grasp of how SEO works will guarantee the most visitors to any website or advertising page, regardless of the intent of the online user of the search engine.
Therefore, keyword research is a valuable study to undertake not only for advertisers but for anyone who wants to attract attention to their particular topic of interest. The relevance of the words and phrases that the host uses will maximize the number of visits, or “hits”, to their page or website. Yet there are other factors that affect the flow of online traffic.
Continue reading ‘The Value of Keyword Research’
As an SEO Consultant I like to ensure that my skills are honed as much as possible. Hence while browsing the internet I came across the “SEO In Practice Certification Exam”, now I’ve done a few exams in the past i.e. Google Analytics, Google Adwords and WebCEO to name a few, so I decided to spend a few hours passing this one. Continue reading ‘SEO In Practice Certification Exam – Passed with a score of 100/100′
Published on
June 29, 2010 in
SEO.
With the internet practically in every home, companies have started to exploit the internet for maximum exposure in the pursuit of more prospective customers. They will leave no stone unturned. Google Maps can be used to ensure prospective customers can find your business.
Google Maps is basically a web mapping service application that is supplied by Google free of charge – the application has been copied by many companies, like Bing and Yahoo.
Continue reading ‘Increase Local traffic – Google Maps / Local Search’
Published on
June 25, 2010 in
SEO.
Search Engine Optimisation or (SEO) is a term that describes the skill of increasing the results of any given website / web page within the Natural (Organic or Algorithmic) search engine results, making use of both on-page and offsite factors. This article addresses the key advantages of working with a Freelance SEO Consultant covering the key areas that you should consider during your selection process.
Continue reading ‘What are the advantages of working with a Freelance SEO Consultant?’
Published on
June 11, 2010 in
SMO.
If you fall into any one of the following categories, like:
- the ones who don’t know much or anything about social media,
- the ones who are interested but don’t know how to use it and
- those who don’t believe in the value that a social media strategy can bring to any site or business
You must read this article to know how big a deal is social media and the enormous benefits of social media marketing.
Continue reading ‘What Is Social Media Marketing?’
Published on
June 8, 2010 in
SMO.
Social bookmarking helps to increase your web presence. It is useful in getting referral customers to your business. Whenever you launch a new product, you can social bookmark the product page so that everyone can access it. It enlarges the market of your product by reaching to customers around the world.
Continue reading ‘Social Bookmarking in SEO’
Published on
May 27, 2010 in
SMO.
Twitter is one of the newest social media websites around. MySpace was the original social media website but has since been outgrown by Facebook, YouTube and Twitter. While many people think that Twitter just requires a simple sign up and automation, there is a lot more than can be done. For example, did you know that many users do not follow people that follow them? How about the fact that direct messages can be one of the most important features of Twitter? Are you prepared to take your account into the world wide web?
Continue reading ‘Tricks for Utilising Twitter for Business’
Published on
May 26, 2010 in
SMO.
Social Media networks are reinventing marketing techniques and trends, leaving the old marketing styles behind. They are being used for global communication and dissemination of information all across the globe, whilst the business owners and companies are accessing to these full of potential mediums for engagement and interaction with niche markets to develop strong and powerful bond with them. As these networks are free and easy to access, so every business owner or company’s representative can make a company profile on them but how to interact with them that could make them engaged with your brand, is the crucial factor to think. What can motivate them to get along with your brand is something you should know.
Continue reading ‘Social Media Engagement – Embrace the New Breed’
Published on
May 25, 2010 in
SEO.
Surely, you have already heard search engine marketing and search engine optimization. Well, we know that these two are very helpful to your site and visibility of your product
Okay, to tell you directly, I will be writing about the search engine marketing and search engine optimization and their importance in online businesses.
When we say search engine marketing (SEM), we are also referring to an Internet marketing. Well, this is just a simple synonym for there are lots of terms regarding with SEM. To explain further, SEM has something to do with strategies and techniques that are being applied to the Internet to be capable in the promotion of the product or services and the maintaining the visibility of the site to the future consumers.
Continue reading ‘Search Engine Marketing-Maintain Your Site’s Visibility’
Published on
May 22, 2010 in
SEO.
To optimize your performance with the search engines you must be able to strike a balance with both Paid Programs and Free Listings for search engine marketing.
Someone once said search engine marketing is much like playing 3-D chess – it’s very complex and multi-dimensional. In order for you to win you have to not only select the right keywords and match them up with the right content but that content must match the searchers desired target as well as select the right search vehicle for each of your keywords.
Continue reading ‘Paid Search Engines Versus Free Search Engines – Maximizing Your ROI’
By: Winston Henry
Local Business Listings help customers find you online! If you have a local business or a business which has a local store you can list you’re local business, with Google, Yahoo or Bing. Keep in mind that if you acquire a listing on Bing you will acquire a listing on Yahoo as well. Continue reading ‘Local Business Listings’
Working on the details of your own website’s SEO it’s all too easy to forget about your competitors’ SEO efforts!
Yes you know exactly what you need to do in order to optimize your website, but if your competitors ‘websites are older than yours, have a higher PageRank than your site and have already built up traffic for those relevant search terms, knocking them off is going to be a pretty difficult. Continue reading ‘Competitor Analysis – Checkout Your Competition’
In order to understand what you need to more of and what you need to change you need to have a clear understanding of the behaviour of everyone who comes to your website.
For that you need to have installed tracking software which is sensitive, robust and sophisticated. Your tracking software should give you visitor numbers, visitor keywords, visitor pages, visitor origins and visitor behaviour (which pages did they go to once they got on your site and where did they leave from?) Continue reading ‘Website Analytics – Track Your Visitors’
If you’re a Firefox user and you’re into Social Media tagging, have you added the “AddThis” plug-in to Firefox?
The AddThis button helps you social tag website content right from your Firefox toolbar in a lot less time than, going to each social media website at a time….
Defined in its most simple form, on-page optimization is what you do on your website to help or hurt your SERPs.
The best part of on-page optimization is that it’s fully in your control and if done correctly it can improve how search engines see your website. Continue reading ‘What’s On-Page SEO’